It seems appropriate to unveil Danzante Events’ new website on Valentine’s Day! After all, it’s all about love—and I’m absolutely in love with it!
One of the things that prompted Rebecca to seek me out was her clunky old website, so we got to work on it as soon as her new logo was finalized. She already had a WordPress plan and was comfortable with the interface, so we decided to stick with her current provider, but otherwise I was starting from scratch. I found a template to work as a base, then modified and added plug-ins to create a custom site that fulfills all her needs.
Rebecca and I started working together in December when she reached out for a logo update. After a bit of discussion, it was clear a do-over was in order. We talked about how she wanted something colorful and floral, modern and just a little bit irreverent, since non-traditional weddings are her forte. We got into the specifics of typefaces that appealed to her, various styles of illustration and other elements and then I got to work.
I was really excited about the direction we were going in, so I got a little carried away and presented her with a whopping NINE logo options! It took just one round of changes to capture everything Rachel wanted to represent with her mark—and I think it’s one of my favorites ever!