Rebecca and I started working together in December when she reached out for a logo update. After a bit of discussion, it was clear a do-over was in order. We talked about how she wanted something colorful and floral, modern and just a little bit irreverent, since non-traditional weddings are her forte. We got into the specifics of typefaces that appealed to her, various styles of illustration and other elements and then I got to work.
I was really excited about the direction we were going in, so I got a little carried away and presented her with a whopping NINE logo options! It took just one round of changes to capture everything Rachel wanted to represent with her mark—and I think it’s one of my favorites ever!
It’s finally the big day—the one I’ve been waiting for all year. Today is the day I get to share my first wedding of 2017!
Allison and John got married today in a romantic ceremony in a beautiful church in downtown Madison, followed by an elegant and fun reception at a very cool converted warehouse space just outside the city.
I’ve been working with Allison on details for her big day for almost a year now—you may remember her gorgeous floral save the dates from last fall. Being the dream client that she is, she wanted all her paper goods to coordinate perfectly, so I carried the romantic watercolor florals and classic-yet-casual calligraphy throughout the suite and added a truly special touch with a custom liner.
A few months before the big day, one of Allison’s bridesmaids got in touch to ask if I would design coordinating tote bags for the bachelorette party—which I happily did! Such a thoughtful way for all the girls to remember a great day!
I just love the map of local food sources on the back of their mouthwatering menu!
As a parting gift, the couple offered seed packets to their guests featuring a stamped illustration I designed.
As you can see, Allison went above and beyond to make her day special from start to finish—and most importantly, at the end of the day, she got to go home with her best friend, who is now her husband. Here’s wishing you two all the luck in the world and a love that continues to grow. Thanks for making me a small part of your big day!